Solution · Powered by NBR

Turn every scan into a first-party data moment.

Convert authentication scans into loyalty, reorders, warranty registrations and rich zero-party insight — without another app.

post-scan engagement
3–7x
post-scan engagement
app installs needed
0
app installs needed
party data captured
1st
party data captured
CONSUMER ENGAGEMENTLive
  • Zero-install, browser-first experience
  • Consent-driven data capture
  • Loyalty & reorder journeys
  • A/B test every post-scan flow
Solution
Consumer Engagement
Anchor
NBR

Business problems

The problems this solves.

Anonymous consumers

Retail hides who is actually buying your product.

No feedback loop

Product issues and preferences reach you months late — if at all.

Weak repeat rates

One-time buyers rarely convert into loyalists without a nudge.

Industry challenges

Different industries, same core problem.

FMCG

Zero-party data is the last untapped growth lever.

Luxury

Owners expect a concierge experience the moment they unbox.

Pharmaceutical

Patient support programs need verified enrolment at unit level.

The One Trust solution

Authentication is the invitation.

Every NBR scan opens a branded, personalised microsite — no app, no friction. Deliver authentication, then unlock content, loyalty, warranty registration, reorders and surveys — all with consented, first-party data captured seamlessly.

  • Zero-install, browser-first experience
  • Consent-driven data capture
  • Loyalty & reorder journeys
  • A/B test every post-scan flow

Benefits

Outcomes that move the P&L.

Direct-to-consumer signal

Learn who buys, where and how often — without middlemen.

Stronger loyalty

Repeat purchase and NPS lift measurably after every verified scan.

Live consumer voice

Feedback and issues surface within hours of purchase.

New revenue paths

Reorder, refill and upgrade programs run natively.

Workflow

How it works, end to end.

  1. 01

    Scan

    Consumer scans the NBR mark with any phone camera.

  2. 02

    Authenticate

    Instant proof of authenticity with a branded confirmation.

  3. 03

    Engage

    Personalised content, loyalty enrolment or warranty flow.

  4. 04

    Capture

    Consented first-party data flows into your CDP or CRM.

  5. 05

    Retarget

    Segmented journeys drive reorder and cross-sell.

Features

Enterprise-grade capabilities.

Branded scan experience

Every scan opens your microsite, not ours.

Journey builder

Drag-and-drop post-scan flows by SKU and market.

CDP / CRM sync

Salesforce, HubSpot, Segment, Braze — out of the box.

A/B testing

Optimise conversion on every offer and creative.

Loyalty engine

Points, tiers and rewards natively integrated.

Consent management

GDPR, DPDP and CCPA compliance built in.

FAQ

Common questions.

Ready to see it on your products?

Book a live demo with our enterprise team — we'll walk your SKUs, lines and markets.

Related resources

Talk to sales

Book a consumer engagement demo.

Tell us about your volumes, SKUs and markets. An enterprise solutions engineer will get in touch within one business day.

  • 45-minute technical walkthrough
  • ROI model tailored to your SKU mix
  • Reference customers in your industry

Your details are used only to contact you about One Trust and are never shared.